Why Writing for the Web and for Print Differ and What to Do About It
Visitors to your Web site won’t read much of your content word-for-word. They’ll scan the text, cherry picking what to read. They’re in a hurry, easily distracted and have limited attention spans. If...
View ArticleHere’s How to Use Blogging to Promote Your Business
When clients ask me if they should write a blog, I always respond: “Heck yeah.” I’m all about quality content and the more keywords you can get into your pages the better off you’ll be, at least I...
View ArticleNew Searchable Scanned Docs and a Common Screw Up
I mention Google so often that many people must think I’m getting paid by the company. Just for the record, they don’t pay me. I just can’t help myself–Google is always doing cool things. Recently,...
View ArticleHere’s What’s on My Apple iPhone Today
On the side, I write for a few blogs, one of which is AppCraver, an Apple iPhone applications review site. With each review I do, I get smarter about which apps are truly useful to people like you and...
View ArticleWhy You Should Focus on Widgets, Gadgets and Social Nets in Tough Times
In these tough economic times, the smartest companies are using everything–including sticks and rocks–to get the attention of prospects and customers. The most potent weapons in their marketing...
View Article5 Best Sites for Finding Freelancing Jobs Online
The latest news reports indicate there have been over 600,000 jobs lost in the United States in this current recession. Because of this, many people are considering freelancing/contracting who...
View Article10 Tips for Meeting Deadlines
If you do any freelance work, chances are you work from home. Everyone who works from home knows what distractions and challenges come with that particular work environment. When that happens, how do...
View ArticlePlug into Smartphones and Use Google Analytics to Track Your Traffic
The growing popularity of smartphones, and of mobile computing in general, is already starting to change the way visitors interact with your site. It’s not too soon to start laying out the blueprint...
View ArticleWriting a Query in Four Easy Steps
Suppose you have a project in mind for a (potential) client but no current contract with them. Short of waiting for them to contact you, what can you do? Write a query. A query is a question. Based on...
View Article4 Reasons You Should Add Photos or Illustrations to Every Blog Post
Humor me for a moment and go dig out a copy of the White Pages — you remember, it’s that 10-pound behemoth gathering dust under the sink. Now, flip it open to any page and tell me the truth? Are you...
View Article
More Pages to Explore .....